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PRESS RELEASE
By 26 January 2018 | Categories: Press Release

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As crowds of device enthusiasts descended upon the Consumer Electronic Show (CES), held this January in Las Vegas, they flocked to see the benchmarks for device excellence: the Dell XPS 13 and the first XPS 15 2-in-1. Aimed at the c-suite and individuals who expect their devices to perform, look good and be available in an instant, Dell’s XPS portfolio has won more product awards than any other brand in the company’s history. Now the XPS family has raised the bar again.

“There are no half-measures, because today’s customers know if you’re just winging it,” said Chris Buchanan, client solutions director for Dell EMC. “This has been the case for the PC market, where you either deliver or fade into obscurity. When people ask me how Dell maintained its leadership in the market, I simply point to the XPS family. These are incredible devices, built for purpose and designed with the feedback of our loyal customers. But the new XPS 13 and XPS 15 2-in-1 don’t just reinforce this culture. They set the new level.”

Small is beautiful

Named a CES 2018 Innovation Award Honouree, the Dell XPS 13 is the embodiment of next-generation technology, ready for today’s users. Sporting an InfinityEdge 4K Ultra HD display, the new XPS 13 has been reengineered to deliver the latest in both performance and design. Narrower borders allow for up to 80% more thermal headroom, while the thinner and lighter design dissipates heat using similar technologies that were used in the Mars Rover. Under the hood the XPS 13 purrs performance, featuring a refresh to new 8th Gen Intel® Core processors and components.

But such a new level of delivery and agility does not come at the expense of power, thanks to the Dell Power Manager. This software ensures that the XPS 13 is ready to perform and won’t stop working just when you need it the most. With an interior made from woven glass fibre, and a new Rose Gold with Alpine White colour option, the Dell XPS 13 is the ultimate expression of performance and style, packed in a small footprint that travels as easily as you do.

Go big(ger)

The Dell XPS 15 All-in-One has all the noteworthy hallmarks as its impressive cousin, including the new New 8th Gen Intel® Core processor family. It combines such high performance Intel CPUs with discrete Radeon RX Vega M graphics to create a potent package: the first ever Dell XPS 15 2-in-1.

Adopting the fastest-growing convertible form factor in the laptop sector, the new XPS 15 2-in-1’s next-generation InfinityEdge 4K Ultra HD display can be flipped into a variety of configurations, including tent and tablet modes.

This new system is very resilient, thanks to expert craftsmanship, premium materials and finishes including machined aluminium, carbon fibre and Corning Gorilla Glass 4 to make the new XPS 15 2-in-1 a functional, futuristic design. All of that is packed into a slim 16mm form, capable of delivering on the most demanding of tasks, such as content creation and even gaming. No matter if you want to work, play, learn, create or do it all, the Dell XPS 15 2-in-1 is a workhorse, a collaboration fixture and an icon of design.

Buchanan asserted that yet again Dell has set the standard for business and personal devices, leading the way with the new XPS 13 and XPS 15 2-in-1. “We do so responsibly, using recycled materials such as recycled gold in our motherboards. Our innovative CSR efforts also include ocean-bound plastics packaging which is also a 2018 CES Innovation Award honoree. Through this and our dedication to deliver only the best,  Dell can continue to give you the power to do more,” he concluded.

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