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The gamer of today and the future

By Industry Contributor 11 August 2023

As with videogames and their technology, the player’s profile is continually innovating and moving forward toward a future we are beginning to live today, says Dell Technologies' Chris Buchanan. FULL STORY >

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eSports Unveiled Part 2 - A coach perspective on male and female pro gaming

By Staff Writer 11 June 2019

As Bravado’s all-women team Finesse prepares for its next tournaments, the coach and captain weighed in on the eSports scene - and the merits of having an all-female team. FULL STORY >

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eSports Unveiled Part 1 - A pro view on creating an esports team

By Staff Writer 5 June 2019

After Bravado’s incredible success abroad, its team captain reflects and shares some insights on the ingredients needed to create a top esports team. FULL STORY >

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Alienware ups the ante on eSports support

By Ryan Noik 16 January 2019

One trend that is really gaining ground globally is eSports. Recently Alienware shared how it is backing the development in the year ahead. FULL STORY >

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Alienware unveils Legend, new portable 17 inch notebook

By Ryan Noik 14 January 2019

Alienware has debuted a new notebook and a new design ethos at the recent CES show in Las Vegas. FULL STORY >

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Bravado secures its place at global e-sports tournament

By Staff Writer 27 November 2018

South Africa’s Bravado e-sports team beat tough competition and qualified for the Dreamhack Winter Tournament, one of e-sports’ biggest global events. FULL STORY >

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eSports bridges gender inequality gap

By Ryan Noik 8 August 2018

It may seem an unlikely champion for the gender equality cause, but one area where progress is being made is in eSports, also known as competitive gaming. FULL STORY >

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Bravado Gaming reaches career pinnacle

By Press Release 30 July 2018

Bravado Gaming, one of Africa’s premiere e-sports team and organizations, hit a career-high when they dominated the playing field in season 28 of the E-Sports Entertainment Association League's (ESEA) Mountain Dew League (MDL). FULL STORY >

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Dell Series: The Art of Female Gaming

By Staff Writer 26 July 2018

The third and final part in Dell's gaming series looks at a rising force on the gaming e-sports scene - women. FULL STORY >

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Dell series: A deeper look at South Africa's PC gamer

By Staff Writer 20 July 2018

In Part 2 of Dell and Alienware’s series on South African gaming, the attention turns to look at the gamers themselves, and the hardware they use. FULL STORY >

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Changing Face of Gaming study shows players in a new light

By Staff Writer 17 July 2018

A new study from Alienware about gamers has debunked some long held stereotypes, showing a vibrant, skill based community. FULL STORY >

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Dell debuts new Alienware Software Command Centre and eSports Training Centres

By Ryan Noik 30 January 2018

Dell has detailed its new Alienware Software Command Centre and eSports Training Centres, which were announced at CES. FULL STORY >

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New Alienware notebooks arriving this month

By Ryan Noik 14 May 2017

Dell has announced that Prima Interactive will be the distributor for the new range of Alienware gaming notebooks arriving this month. FULL STORY >

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New Dell Alienware gaming notebooks headed to SA, distributed by Prima Interactive

By Press Release 12 May 2017

Take your high-end PC gaming with you wherever you go. The rush is real and always at your fingertips with the new generation of Alienware gaming laptops, made available in South Africa through Prima Interactive. FULL STORY >

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Alienware Alpha offers best of console and PC locally

By Staff Writer 30 March 2015

Local fans of the Alienware brand rejoice - the Alpha gaming console is at long last landing on SA shores, starting at R10 000. FULL STORY >

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