The stereotype of the spacey tree hugger is well and truly dead. Today’s eco-bunny isn’t found chained to a tree; they’re your average young consumer who chooses to engage critically with the brands they consume. FULL STORY >

More imitation than innovation, Google launches a Pinterest-style offering to further entice Google+ users. FULL STORY >

Acquisitions and Innovations in Big Data Analytics and Internet of Things Advances Social Innovation Strategy, Positions Company for Market Leadership FULL STORY >

Steven Cohen, MD for Sage One Accounting AAMEA, runs through five social media pitfalls that SMEs should avoid. FULL STORY >

ESET, the pioneers of proactive cyber-protection, has conducted a survey on social media of smartphone usage ahead of the Mobile World Congress with interesting conclusions: almost ten percent of surveyed users had their phone lost or stolen in the last 12 months, 29... FULL STORY >

The TV often takes pride and place in many living rooms. To ensure it stays there, Samsung has littered its 6200 Smart 3D LED TV with a host of features to keep owners viewing. FULL STORY >

Reddit has announced the launch of its new AMA-specific (Ask Me Anything) app to add a streamlined viewing experience to the popular Q&A sessions the website is famed for. FULL STORY >

Log off and have an actual conversation before you become a social media slave, writes Deep Fried Man. FULL STORY >

For Canon, putting time and effort into its social media presence is already reaping benefits, with its Facebook and Twitter accounts garnering a rapid and constant increase in followers. FULL STORY >

In arguably this year’s most eye-raising acquisition to date, Facebook has acquired popular messaging service WhatsApp for a cool $19 billion (R190 billion). FULL STORY >

Researchers at Princeton University believe that Facebook is heading the same way as Myspace, going so far to declare that in 2017 the social network will only have 20% of its peak user base left. FULL STORY >

Leader in Cloud-Based Loyalty, Mobile and Social CRM Solutions that Help Retailers Drive Sales and Profitability Through Intelligent Customer Engagement forms strategic partnership with Blue Label Telecoms to bring the next... FULL STORY >

Mxit makes a reinvigorated play for the hearts and minds of IM and social networking mobile users via Mxit 7. FULL STORY >

Twitter updates its official Android and iOS applications to make timelines more engaging for mobile device users. FULL STORY >

Echo Social’s launch of its new social media monitoring tool into the South African market is intended to help businesses get a grip on social media. FULL STORY >