Samsung increases smartphone sales lead in Q2 2012
By Hanleigh Daniels 17 July 2012 | Categories: newsKorean tech giant Samsung and Apple are constantly jostling for top spot in terms of quarterly smartphone sales, and according to Reuters, Samsung managed to widen the sales gap between itself and the Cupertino-based iPhone maker during Q2 2012.
Analysts polled by the news agency stated that the Galaxy S3 delivered a massive sales boost for the Korean firm, with Samsung likely to have sold in the region of 50 million smartphones during the second quarter of this year.
According to the 41 analysts Reuters surveyed, this figure easily bests Apple’s projected iPhone sales tally of 30.5 million for Q2 2012. Samsung is expected to experience a record quarter thanks to the tag team duo of the newly released Galaxy S3 and its evergreen predecessor the Galaxy SII, which recently received an Android 4.0 (Ice Cream Sandwich) update.
The analysts also pointed out that Samsung has a big advantage in its wide range of Galaxy S devices, whereas Apple’s smartphone sales are heavily dependent on the release of the latest iPhone.
It’s not only Apple that is suffering as a result of the ever expanding Korean smartphone Galaxy, as Samsung’s strong mobile sales assisted the company in dethroning Finnish cellphone behemoth Nokia during Q1 2012.
In other smartphone related news, market research firm Nielsen recently found that two out of three Americans who acquired a new mobile phone in the last three months opted for a smartphone instead of a feature phone.
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