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Sony calls quits on Cassette Walkman
By Tom Manners 25 October 2010 | Categories: newsIt’s sad news for retro fans this week as Sony has officially announced that it is ceasing production of the infamous cassette Walkman, which first made its way onto shelves in 1979.
According to the company, the device is no longer going to be manufactured and will not be stocked in outlets after current inventory runs out, which should be by April. Earlier this year, Sony opted to cut domestic imports of the device, limiting availability to Japan exclusively.
Significantly, the product shifted 220 million units during its lifetime - making it one of the most popular portable music players ever to have been released and arguably put Sony on the map as an innovator in this market.
The most recent iteration of this classic device was released in 2008, and new models are currently available in Asian markets for roughly $50 (R350).
Despite the retirement of the Sony Cassette Walkman, the company’s Walkman range is still going strong. Recently, Sony announced the launch of a number of new additions to this market which are designed to act as competition to the likes of Apple’s iPod and Microsoft’s Zune.
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