A survey conducted on Facebook by kalahari.net, SA’s largest online retailer, confirms that sales on the web are set to boom this December, with 87% of connected South Africans planning on doing some of their festive season shopping online this year. According to kalahari.net the tough economic climate is partly to thank as shoppers turn to the internet to find the best bargains.
More than anything, 34% of connected South Africans really want an iPhone 4
. 21% of the kalahari.net Festive Season Shopping Survey respondents are hoping for an eReader while 18% would love to find an iPad
under the tree this year. Roughly the same number (16%) are hoping to receive the new iPod and the latest DVD of their choice.
More than half of the respondents to the kalahari.net Festive Season Shopping Survey plan on spending up to 10% of their monthly earnings on gifts, while a third of the respondents plan on spending up to a quarter of their monthly wage. It looks like that might have to be the case, with 48% of the respondents also hoping to receive an electronic device including cameras, eReaders, cell phones or computers as gifts this year.
Gary Novitzkas, the general manager of Customer Experience at kalahari.net says, “The figures are in line with a research report recently released by Verdict Research which forecasts that Christmas 2010 in the UK will be the best for retailers since 2007, and that online will take the lion’s share. Online sales on kalahari.net have increased incrementally throughout the year and we anticipate a 20 to 25% increase in sales on the site this year from 2009.”
kalahari.net will be introducing daily and weekly deals in time for bargain shoppers this year. It also offers free delivery on orders over R385.
With the first Xmas ads and decorations appearing, what would you like to receive this festive season? Post your comment below.