Going forward, the company will be replacing recycled polyester with RE:FIBRE technology in all PUMA football club and federation replica jerseys from 2024 onwards. FULL STORY >

Global sports company PUMA has today launched the Voltage Pack, featuring electric new colorways for PUMA’s ULTRA, FUTURE and KING franchises. FULL STORY >

To mark the start of the African Football League, PUMA and 13 times league champions Mamelodi Sundowns Football Club (MSFC) have launched the African Dawn kit, to be used during AFL matches. FULL STORY >

Fitbit’s Sense 2 picks things up where the original Sense left off. Well, at least to an extent. FULL STORY >

This feature is compatible with Sense 2, Sense, Versa 4, Versa 3, Versa 2, Versa Lite, Charge 5, Charge 4, Charge 3, Luxe, Inspire 3 and Inspire 2. FULL STORY >

PUMA reaches deep into its storied archive to re-live football’s golden age as shown during the iconic ‘FUTROGRADE’ show during New York Fashion Week. FULL STORY >

Ahead of the World Cup, Neymar Jr. and PUMA present an all-new collaborative collection that celebrates the ‘belo jogo’. FULL STORY >

Three new devices have emerged from Fitbit, with the wearables company updating the Inspire, Versa and Sense range. FULL STORY >

PUMA has unveiled the FUTURE 1.4 Fastest edition, to be worn by some of the game’s most exciting entertainers including Neymar Jr., Ingrid Engen, James Maddison and Fridolina Rolfö, as well as SA stars Themba Zwane, Teboho Mokoena, Ethan... FULL STORY >

Fitbit knows their users are motivated to gather even more insight into their sleep, which is why Fitbit is introducing Sleep Profile. FULL STORY >

Hot on the heels of its Minecraft collection comes Puma’s commitment to off-beat animated comedy - the Rick and Morty streetwear collab. FULL STORY >

How many peppers would Peter have picked if the chatbot had called him by name? Wynand Smit, CEO of INOVO looks at how personal means business. FULL STORY >

Kicking off the year with a bang, PUMA has today launched the Flare pack featuring fire new editions of the Kicking off the year with a bang, PUMA has today launched the Flare pack featuring fire new editions of the ULTRA 1.4 and the FUTURE Z 1.2. FULL STORY >

The Charge 5 brings a whole lot of features to the smartband space. Is it worth the R4 000 asking price? FULL STORY >

This is the first DRUID Partnership in the South African market. FULL STORY >