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Instagram adds in-app payment functionality

By Robin-Leigh Chetty 4 May 2018

A new feature has launched on Instagram, allowing users to make in-app payments, but more intriguingly adds new ways for influencers to sell products. FULL STORY >

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The rise of the brand influencer

By Opinion 27 February 2018

As brand influencers take on increasingly significant roles in the growth of leading brands, marketers need to come to grips with the finer nuances that drive the evolutions of this powerful resource. Bradley Elliott, director at digital creative consultancy... FULL STORY >

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Will the real Influencers please stand up?

By Opinion 5 December 2017

Bradley Elliott, director at digital creative consultancy Platinum Seed looks at the pitfalls of influencer marketing and offers a solution. FULL STORY >

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indaHash tokenises the influencer industry

By Press Release 13 October 2017

World’s fastest growing influencer marketing platform debuts ICO to revolutionize the influencer industry. FULL STORY >

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Does advertising need to catch up with the internet? - The MediaShop

By Staff Writer 15 May 2017

Do brands need to understand their influencers? Avtaar Mohanlall, Digital Media Strategist at The MediaShop says "Hell Yes!" FULL STORY >

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