Hitachi Vantara, a wholly owned subsidiary of Hitachi, Ltd, has introduced Hitachi Virtual Storage Platform (VSP) E990, the company’s new storage platform for midsize enterprise customers.

The E990’s high performance and low latency supercharge business applications, and industry-leading data de-duplication guarantees storage cost reductions. Hitachi Ops Centre’s powerful artificial intelligence (AI)-driven management software can also dramatically simplify storage provisioning for AI, machine learning (ML) and containerised applications.

The E990 with Hitachi Ops Centre provides an NVMe all-flash option for Hitachi Vantara’s family of solutions for midsize enterprises, adding to a broad portfolio of powerful infrastructure solutions that feature best-in-class performance and include Hitachi’s signature 100% data availability guarantee for businesses of all sizes.

The company also unveiled EverFlex from Hitachi Vantara, a programme that provides simple, elastic and comprehensive acquisition choices for the E990 and the entire Hitachi Vantara portfolio. EverFlex adds consumption-based pricing models that range from basic utility pricing, to custom outcome-based services, to Storage as a Service. It will align IT spend with business use for midsize enterprises, enabling effective ways to lower cost, avoid wasting capacity and eliminate disruption.

Industry-Leading Deduplication Reduces Storage Costs

With data volumes forecast to rise to 23% and data storage budgets growing only 10% on average, midsize enterprises urgently need solutions to reduce storage costs. The new Hitachi VSP E990 with Hitachi Ops Centre delivers industry-leading 4:1 data deduplication – twice that of Hitachi’s closest competitor – guaranteeing to free up 75% of storage capacity.

Industry analyst firm 451 Research, now a part of S&P Global Market Intelligence, suggests 43% of storage buyers feel unprepared to support increased future demands. Hitachi Vantara VSP E990 combined with Ops Centre directly addresses this challenge. Ops Centre’s AI-enhanced management streamlines storage delivery by up to 90% for demanding applications. It also reduces manual storage provisioning tasks by up to 70%³ and delivers root cause issue analysis four times faster to accelerate troubleshooting.

Trusted Performance That Won’t Break the Bank

Hitachi Vantara VSP E990 addresses the data infrastructure reliability challenges that many enterprises continue to face: One-third of enterprises still suffer outages or significant performance degradation as a result of storage reliability issues. VSP E990 delivers Hitachi Vantara’s long-standing leadership in reliability to midsize enterprises at a price point they can afford. It features an all-NVMe architecture with the industry’s leading and lowest-cost IOPS (as low as $0.03 per IOPS) and ultra-low latency for the most resource-hungry business applications.

Predictable Pricing and Flexible Consumption

New EverFlex adds greater choice in consumption-based pricing models that make pricing predictable for cloud-like storage usage. It starts by enabling customers to pay only for what they use and align technology spending with business use to reduce costs by up to 20%, eliminating the need to pay for the essential reserve capacity that every installation needs.

Added services are available to further reduce costs and avoid disruptions to business by providing outcome-based operational services that help deliver more consistent service levels without placing additional burden on staff.

VSP E990 Is Supercharged for Partners, Too

The VSP E990 is ideal for partners to deliver innovation and benefits important to midsize enterprise customers. Hitachi Vantara continues to invest in its predictable, profitable and pioneering partner programme with enablement tools, marketing resources and incentives designed for distributors and resellers focused on midsize enterprises.

Hitachi VSP E990, Hitachi Ops Center and EverFlex are available globally from Hitachi Vantara and its network of partners.