Usually, new gaming hardware gets the glory, and certainly CES saw some new Alienware systems being debuted. However, Dell has since launched its Alienware Software Command Centre and eSports Training Centres as well.

The former, which aims to cater to all levels of player, enabling gamers to optimise and tune their PCs and peripherals to their unique gaming needs, centralises game libraries and brings new levels of customisation to the AlienFX 2.0 lighting system.
 
“Gamers have long been unshakable supporters of the PC, so it is great to support that dedication,” said Chris Buchanan, Dell client solutions director for Southern Africa. “We have also embraced more casual players, because gaming is for everyone. The new Alienware Software Command Centre proves this: it’s a place for both the hardcore and neophytes to start playing, tweaking and customising without any fuss, fit for every skill level.”
 
Management first
The new interface of the command centre has been designed to be intuitive to use, yet can be customised to a player’s needs, including the new animated background. The centre gives an overview of the Alienware system, including lighting performance and thermal information. It is also the place to customise any Alienware peripherals.
 
Central to the new change is also a revamped games library. This area now makes it even easier to know what games have been bought and installed. Able to integrate information from both physical- and digital-copy game sources, the games library is the central information source for entire gaming libraries, no matter where they reside.
 
Launching concurrently with the new command centre is AlienFX 2.0, the second generation of Alienware’s proprietary in-game lighting system that works across Alienware PCs, mice and keyboards. This offers greater customisation of individual keys and key groups with over 16.8 million colours in each lighting zone.
 
Finally, the new performance settings in the Alienware Software Command Centre enables users to manage fans and thermal settings. For more advanced users, as well as those dipping their toes into overclocking, overclocking profiles can be managed in an environment that safeguards against making costly mistakes.

eSports gets some star treatment
Additionally, Dell and Alienware reinforced their ongoing commitment to eSports. Dell and Alienware have long invested in the eSports industry: supporting the first Championship Gaming Series in 2007; Team Liquid, Team Dignitas, ELEAGUE and also local team Bravado Gaming. Dell recently worked with Tobii to infuse eye-tracking technologies into eSports tournaments revolutionising the spectator experience.
 
Furthermore, at CES, Dell unveiled the new Alienware eSports Training Facility for Team Liquid, with the new 740m² facility in Los Angeles set to serve as Team Liquid headquarters. It includes an in-office chef, sports psychologists, nutritionists, dedicated coach and analyst and training spaces– with everything powered by the newest and most powerful Dell and Alienware technology.
 
Fans will be able to follow the athletes as they train for high stakes competitions, while design teams, video crews and coaching staff make use of monitors, touch screen displays and more to break down the action and create content for fans.