Instagram is a global social media platform. If you're sitting here in South Africa and following a sneakerhead in Japan, there will likely be a language barrier. As such, captions and comments made by foreign language speaking Instagramers might not be fully appreciated. To that end, the company has announced the introduction of an in-app button to translate text.

In the coming month, you’ll see a translation button on feed stories and profile bios written in languages different from your own. The Instagram community has grown faster and become more global than we ever imagined. And we’re excited that you’ll soon be able to understand the full story of a moment, no matter what language you speak.  To learn more about translation on Instagram, check out help.instagram.com.

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Jun 22, 2016 at 10:00am PDT

This button will be rolled out to iOS and Android users in the coming months (July onwards). Instagram notes that the text would be machine translated, akin to Google Translate, so precise grammar might not be 100%, given our experience with the latter. 

The company also noted that the translation feature might not work for all posts or comments, specifically older ones, or languages that it does not fully understand as of yet.