PREVIOUS ARTICLENEXT ARTICLE
NEWS
By 5 October 2015 | Categories: news

0

For the third year running, Apple and Google top Interbrand's list of most valuable global brands. As a whole, tech companies dominated the annual survey, with the likes of IBM (5th), Samsung (7th) and Amazon (10th) all ranking in the top 10.

Apple topped the list with an estimated value of $170 billion by Interbrand. Following second was Google with $120 billion. Each company saw a growth of 43% and 12% respectively. The former is one of the Interbrand report's top risers, surpassed only by Facebook's 54% growth, which sees the Zuckerberg-owned company place 23rd.

Although the tech companies dominate Interbrand's report, those in other industries also made their mark, with Coca-Cola placing 3rd with $78 billion and car manufacturer Toyota coming in at 6th with $49 billion.

There were also some newcomers in the form of Lenovo at 100th place and PayPal debuting at 97th. These two new additions take the place of Nintendo and Nokia, both dropping out of Interbrand's report.

USER COMMENTS

Read
Magazine Online
TechSmart.co.za is South Africa's leading magazine for tech product reviews, tech news, videos, tech specs and gadgets.
Start reading now >
Download latest issue

Have Your Say


What new tech or developments are you most anticipating this year?
New smartphone announcements (44 votes)
Technological breakthroughs (28 votes)
Launch of new consoles, or notebooks (14 votes)
Innovative Artificial Intelligence solutions (28 votes)
Biotechnology or medical advancements (21 votes)
Better business applications (132 votes)