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Instax mini Link 2 portable smartphone printer heading to South Africa

By Press Release 12 July 2022

The Link 2 includes InstaxAIR augmented reality effect, allowing users to ‘draw’ images on their prints using the app. FULL STORY >

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Father's Day with Fujifilm, a few last-minute gift ideas

By Press Release 17 June 2022

With Father’s Day fast approaching, the last-minute scramble for the perfect gift is sure to take place this weekend. To make things a bit easier, here are a few Father’s Day gift ideas courtesy of Fujifilm. FULL STORY >

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Fujifilm announces flagship X-H2S alongside two versatile new lenses

By Press Release 1 June 2022

New camera boasts the highest performance in X Series range with massive increase in AF and videography capabilities. New XF150-600mm zoom lens perfect for wildlife and sport, with versatile XF18-120mmF4 also coming. FULL STORY >

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Fujifilm turns first sod of new head office development in Sandton

By Press Release 15 March 2022

Head office to be completed in December 2022 and will incorporate the Fujifilm Technology Centre Africa. FULL STORY >

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Fujifilm launches flagship Instax Mini Evo camera for photographers who want to do more

By Press Release 14 January 2022

The Mini Evo is a premium Instax camera, complete with shooting effects, better print quality, F2.0 lens, print lever and smartphone printing capabilities. Now photographers can “Show how you see the... FULL STORY >

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Fujifilm goes BIG (and WIDE) with the Instax Link Wide smartphone printer

By Press Release 22 October 2021

Ideal for group pics or landscapes, the stylish Instax Link Wide printer is perfect for those wanting to get the most from their smartphone photos. Wide prints are 2x as big as Instax Mini prints FULL STORY >

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Fujifilm aims for more with GFX50S II large format and X-T30 II mirrorless cameras

By Press Release 10 September 2021

GFX50S II large format camera is the least expensive in the GFX line-up, plus offers IBIS. Small and lightweight X-T30 II offers big specs in a small body. New prime lenses make an appearance too. FULL STORY >

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The best Father’s Day with Fujifilm

By Press Release 18 June 2021

With Father’s Day fast approaching, the scramble for that perfect gift is inevitable. How about this year treating your dad to something truly special - the gift of memories? With Fujifilm’s range of Instax instant cameras and printers, and the... FULL STORY >

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New Fujifilm entry-level Instax Mini 40 goes for old-school cool

By Press Release 8 April 2021

Retro look-and-feel Mini 40 offers the latest functionality, including Automatic Exposure and Selfie Mode. FULL STORY >

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A Special Valentine’s Day with Instax

By Press Release 12 February 2021

With Valentine’s Day around the corner, Fujifilm Instax believes that this day of love should be about creating memories together. And what better way to ensure memories are shared than having an Instax instant camera present on the day, or perhaps as a... FULL STORY >

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Fujifilm launches astounding GFX100S large format and lightweight X-E4 cameras

By Press Release 4 February 2021

Fujifilm is proud to announce the introduction of two new cameras to their mirrorless range - the Fujifilm GFX100S large format and the lightweight Fujifilm X-E4. FULL STORY >

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FUJIFILM introduces X-S10 midrange mirrorless camera with IBIS

By Press Release 9 December 2020

Up to 6.0-stops of image stabilization from an IBIS packed into a compact and lightweight body, the X-S10 is a high-end performance model with user-friendly controls and grip. FULL STORY >

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New instax SQUARE SQ1 makes instant photography even easier

By Press Release 18 September 2020

Looking for improved SQUARE prints? The new features on the instax SQUARE SQ1 do the hard work for you. FULL STORY >

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Better instant prints now a reality with new FUJIFILM instax mini 11

By Press Release 2 July 2020

Improved exposure and better selfies make the mini 11 an important upgrade for budding instant photographers. FULL STORY >

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FUJIFILM X-Pro3 captures essence of pure photography with minimal distractions

By Press Release 1 November 2019

High-end features alongside Advance Hybrid Viewfinder and Memory LCD make the X-Pro3 ideal for photographers that want a cutting-edge shooting experience. FULL STORY >

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