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MTN permanently increasing broadband uncapped speed limits
By Hanleigh Daniels 23 January 2012 | Categories: newsMTN has already started testing long-term evolution (LTE) technology, which will be replacing 3G in the future. As for the present, the company is looking to provide a speed boost for its broadband internet uncapped users.
The company announced that as of the 1st of February 2012, users of Uncapped Lite packages will be moving from a current limit of 128 kbps to a faster 256 kbps, after the 3 GB fair-usage limit is reached. Uncapped Pro packages users will also experience a maximum speed limit increase from 128 kbps to 384 kbps, after the package’s 10 GB limit is reached.
These speed increases mean that high usage customers will be still be throttled after the current promotion ends on 31 January 2012, but at higher speeds than before.
MTN’s current broadband uncapped promotion was launched on 1 October 2011 and will continue to be in effect until 31 January 2012. According to MTN this promotion’s success has been the driving force for its decision to revise its Fair Use policy and permanently increase its maximum speed limits after the limits have been reached.
“It was impressive to see the consumption rate - which certainly speaks to the value customers are getting from this R289 p/m promotional package,” said Serame Taukobong, chief marketing officer at MTN South Africa. “The term ‘uncapped’ data has been bandied around in the industry – but this is truly the most competitive unlimited promotion on offer today.”
The firm stated that its broadband uncapped products have been designed for uncapped browsing, email as well as social networking and customers are not encouraged to continuously download peer-to-peer files.
“If we consider the data that customers are currently using, it is a key milestone for us, and one that is indicative of the potential of uncapped data on our world-class quality network,” Taukobong concluded.
The company announced that as of the 1st of February 2012, users of Uncapped Lite packages will be moving from a current limit of 128 kbps to a faster 256 kbps, after the 3 GB fair-usage limit is reached. Uncapped Pro packages users will also experience a maximum speed limit increase from 128 kbps to 384 kbps, after the package’s 10 GB limit is reached.
These speed increases mean that high usage customers will be still be throttled after the current promotion ends on 31 January 2012, but at higher speeds than before.
MTN’s current broadband uncapped promotion was launched on 1 October 2011 and will continue to be in effect until 31 January 2012. According to MTN this promotion’s success has been the driving force for its decision to revise its Fair Use policy and permanently increase its maximum speed limits after the limits have been reached.
“It was impressive to see the consumption rate - which certainly speaks to the value customers are getting from this R289 p/m promotional package,” said Serame Taukobong, chief marketing officer at MTN South Africa. “The term ‘uncapped’ data has been bandied around in the industry – but this is truly the most competitive unlimited promotion on offer today.”
The firm stated that its broadband uncapped products have been designed for uncapped browsing, email as well as social networking and customers are not encouraged to continuously download peer-to-peer files.
“If we consider the data that customers are currently using, it is a key milestone for us, and one that is indicative of the potential of uncapped data on our world-class quality network,” Taukobong concluded.
In related news MTN also recently announced its prices for the new iPhone 4S.
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