By 6 September 2017 | Categories: news


In August, Facebook detailed plans for its Watch video platform. Facebook Watch forms part of the company's plan to disrupt the traditional TV space, and hopefully gain a new avenue for advertising at the same time. Whether it can successfully do so is unclear, but we may receive greater clarity in coming weeks and months, with Facebook Watch now available to Facebook users in the United States.

Access to the video platform can be made via Facebook on one's desktop, mobile device, or Facebook TV. For now, it's a select number of content creators uploading to the platform, where original shows will hopefully be given a spotlight. It's not only content creators getting their time to shine though, as Facebook plans to open it to all users in future, allowing anyone with a Facebook account to upload video to the Facebook Watch platform. At this stage, the company has not detailed when it will be making that switch.

For now the shows are a bit of a mixed bag, according to the The Verge, ranging from content like Funeral Prank, where funeral attendees are scared by a moving corpse. There are, however, more engaging shows such as Overrated, which gives some quick insight into how certain memes went viral.


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