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Fitbit brings heart rate monitoring to Alta HR

By Staff Writer 7 March 2017

Fitbit has made changes to their Alta smartband, with version 2 now coming with continuous heart rate monitoring, utilising a specially designed PurePulse chip. The company believes this makes the Alta HR the world’s slimmest fitness wristband to... FULL STORY >

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Fitbit Charge 2

By Mike Joubert 2 February 2017

The Charge 2 from Fitbit is, as you might have guessed, a second generation fitness tracker, bringing with it a larger display as well as heart rate monitoring. FULL STORY >

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Two new Fitbits launch in South Africa – the Blaze and Alta

By Staff Writer 18 March 2016

Two new Fitbit devices, the Blaze and Alta, were launched at an event at the iStore in Sandton this morning. FULL STORY >

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Fitbit unveils new fitness wristband, Fitbit Alta

By Staff Writer 4 February 2016

Premium, interchangeable accessories to fit your personal style and all-day advanced fitness motivation with new features like ‘Reminders to Move' to help you reach your health and fitness goals FULL STORY >

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Microsoft reportedly working on fitness tracking wearable

By Robin-Leigh Chetty 3 July 2014

According to reports, Microsoft is set to enter the ever-expanding wearable market with its own fitness tracking wristband. But where is their smartwatch? FULL STORY >

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