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Visa Enables On the Go Payments With the New Fitbit Ionic

By Press Release 23 October 2017

“How We Will Pay”* study shows consumers who own wearables buy more, prefer cashless purchases and view devices as eliminating buying friction. FULL STORY >

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Fitbit Ionic officially launched in South Africa

By Press Release 13 October 2017

Core Group today announced the launch of Fitbit’s first smartwatch in South Africa. Fitbit Ionic, the world’s first truly cross-platform high-end smartwatch, with industry leading battery life, is available immediately from retailers... FULL STORY >

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Fitbit brings heart rate monitoring to Alta HR

By Staff Writer 7 March 2017

Fitbit has made changes to their Alta smartband, with version 2 now coming with continuous heart rate monitoring, utilising a specially designed PurePulse chip. The company believes this makes the Alta HR the world’s slimmest fitness wristband to... FULL STORY >

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Fitbit Charge 2

By Mike Joubert 2 February 2017

The Charge 2 from Fitbit is, as you might have guessed, a second generation fitness tracker, bringing with it a larger display as well as heart rate monitoring. FULL STORY >

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Fitbit considering a bid for Pebble

By Robin-Leigh Chetty 1 December 2016

Fitbit may pay between $34 and $40 million to acquire smartwatch maker Pebble. FULL STORY >

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Fitbit's new Sleep Schedule feature aims to help you sleep better

By Robin-Leigh Chetty 21 June 2016

With the ability to track one's sleep a large part of what Fitbit offers users, the company has now unveiled a host of new features built around that functionality. FULL STORY >

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Fitbit Blaze

By Mike Joubert 14 April 2016

Going the semi-smartwatch route, Fitbit takes heart rate monitoring to the masses. If you can afford its R4k price tag. FULL STORY >

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Two new Fitbits launch in South Africa – the Blaze and Alta

By Staff Writer 18 March 2016

Two new Fitbit devices, the Blaze and Alta, were launched at an event at the iStore in Sandton this morning. FULL STORY >

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Fitbit unveils new fitness wristband, Fitbit Alta

By Staff Writer 4 February 2016

Premium, interchangeable accessories to fit your personal style and all-day advanced fitness motivation with new features like ‘Reminders to Move' to help you reach your health and fitness goals FULL STORY >

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Fitbit Flex

By Robin-Leigh Chetty 26 May 2014

The Fitbit Flex is a fairly innocuous looking wireless wristband. In the ever-growing fitness wearable market, can it compete against the flashier offerings currently available? FULL STORY >

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Have Your Say


What was the top tech news story of 2017?
Bitcoin's surge (11 votes)
The rise of A.I. (3 votes)
The WannaCry ransomware attack (2 votes)
#DataMustFall (4 votes)
The iPhone X gets unveiled (6 votes)
All the new VOD Streaming options (0 votes)
The Nintendo Switch is released (1 votes)
The success of SpaceX (4 votes)