Unpacking LG's brand strategy for the year at InnoFest 2018
By Robin-Leigh Chetty 1 February 2018With a renewed focus of premium products and after sales service, LG explained how it plans to grow its brand in 2018 across the MEA region. FULL STORY >
SAS interview: How advanced analytics is changing the world
By Ryan Noik 30 January 2018In a fascinating interview with Paul Kent, the vice President of Big Data initiatives at SAS, the industry veteran explained the potentials that advanced analytics holds when applied to data and just how influential the cloud is to... FULL STORY >
Interview with Ruckus Part 2: The key is connectivity
By Ryan Noik 26 January 2018In part 2 of an indepth interview with Ruckus on digital transformation, Nick Watson, the vice president of EMEA unpacks the state of connectivity in South Africa, what needs to be done, and the top trend for the year ahead. FULL STORY >
Interview with Ruckus Part 1: A Transforming World
By Ryan Noik 26 January 2018TechSmart’s senior journalist Ryan Noik (RN) had the opportunity to delve into the current economic and technological shift that digital transformation has caused, in an indepth and enlightening interview with Nick Watson (NW), the vice... FULL STORY >
Interview: Hu Yoshida, Hitachi Vantara - The Importance of IoT
By Ryan Noik 8 December 2017Hitachi's CTO Hu Yoshida gives his views on Iot, and what IT and businesses alike need to be doing to take advantage of the megatrend. FULL STORY >
Q&A: Astrum, Getting to know the brand
By Robin-Leigh Chetty 30 November 2017We recently sat down with Astrum's marketing manager, Delia du Plessis, to get a better understanding of the brand and what consumers can come to expect from it. FULL STORY >
Q&A: Shaun Durandt, Looking back on HMD Global's first year in SA
By Robin-Leigh Chetty 16 November 2017We recently sat down with HMD Global's GM for SA, Shaun Durandt, to discuss a frantic first year for the company, and look forward to what 2018 may hold for Nokia Mobile. FULL STORY >
Q&A: Huawei Mobile South Africa, Unpacking Mobile AI
By Robin-Leigh Chetty 8 November 2017At this week's Huawei Mate 10 Pro unveiling, we chatted to the company's product marketing director Akhram Mohamed, to gain a better understanding of Mobile AI. FULL STORY >
Interview - NetApp: The (new) road ahead
By Ryan Noik 2 October 2017Last week brought the opportunity for an illuminating interview with NetApp South Africa country manager, Morne Bekker, who offered some insights into NetApp’s focus, the necessity for agility and why organisations have become more cautious. FULL STORY >
Interview – TheTreeApp: Trees, in the palm of your hand
By Ryan Noik 15 September 2017In the wake of its recent release, we chat to TheTreeApp founders, and find out where the value of trees and technology converge. FULL STORY >
Q&A: HP South Africa on this weekend's RUSH eSports showcase
By Robin-Leigh Chetty 21 July 2017Ahead of this weekend's RUSH gaming showcase, we chatted to HP South Africa's Rodger Green about the event and why eSports is a significant focus for the company. FULL STORY >
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