Experiential design holds new key to distinguish your brand
By Staff Writer 8 December 2014As brands aim to stand out from the clutter, building an engaging experience around one’s product has become an imperative. Craig Perry, head of sales at DMX Africa promotes the virtues that experiential design can offer. FULL STORY >
Gartner - business spending on paid social media reviews increasing
By Hanleigh Daniels 19 September 2012Gartner says that corporate spending on paid social media product ratings and reviews is increasing. FULL STORY >
BlackBerry named most popular brand in SA again
By Hanleigh Daniels 1 June 2012RIM's BlackBerry smartphones brand once again comes up tops at this year's The Sunday Times Generation Next 2012 Brand Survey Awards. FULL STORY >
Ovi Store to become Nokia Store
By Hanleigh Daniels 11 October 2011There can only be one Finnish brand identity, as Nokia rebrands the Ovi Store as the Nokia Store. FULL STORY >
BlackBerry named SAs most popular brand
By Staff Writer 26 May 2011The Sunday Times recently held its Brand of the Year awards, and it was RIM's BlackBerry that stepped away with top honours. FULL STORY >
Incredible Connection brings internet to the masses
By Johan Keyter 18 November 2010Incredible Connection is offering customers free data bundles with the purchase of a new notebook or PC. FULL STORY >
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